Yasmin Fernandes
DTC Growth Operator
Building the paid media, creative, and lifecycle systems that turn DTC brands into consistently profitable businesses.
Founder of Innovative Digital, a premier DTC growth agency. $300M+ in ad spend managed across 15+ verticals.
Two Ways to Work Together
Done-For-You
Full-service growth partnership.
My team and I run your paid social, paid search, creative production, and lifecycle strategy end-to-end. The Innovative Engine, fully deployed for your brand.
Advisory
Strategic coaching.
Already have a growth team? Two sessions per month, unlimited Slack, and ongoing account and creative auditing — sharper thinking without handing over execution.
Managing accounts on
Meta
Google
TikTok
Klaviyo
Pinterest